01 · No pull up
Her caption: No pull up? No problem!
Najah, you turn every ‘no’ into a first rep.
34.3M views on four reels with this formula.
Instagram, public counts, 18 Oct 2026.
02 · What you have
An app needs three things. You already have them.
877K followers on 3 platforms. 3 tiers in your coaching. 140 kg deadlift, at 51.5 kg body weight.
Your app is already loaded.
Instagram, TikTok, YouTube and her reels, 18 Oct 2026.
03 · What you’re missing
What you’re missing. Here is what 877K followers ask you for.
Under your reels, women comment BUILD. 13 of 15 comments read: Build.
They’re asking you where to start.
784 reels. 349M views. Free, and scattered.
877K followers. 0 apps in your name.
A store search for Najah: No results for “Najah”
Comments of 17 Oct. Her reels and both app stores, 18 Oct 2026.
04 · Your method
Your method: every rung unlocks the next.
No pull up? Dead hang 15 s · 10 scapula pulls · 3 negatives · Hold 10 s · 5 band reps · First pull up
No push up? Plank 30 s · 10 elevated · 1 negative in 6 s · 5 assisted · First push up
No mobility? Plates under your heels · Bench behind you · Safety bars · Sit like a frog
“heavy weights, timed rest periods and progressive overload” Najah, caption of 20 Aug 2024.
This is already a programme. It just lives in your feed.
05 · Built
The store search again: No results for “Najah”, struck out. A result appears: Najah Strength, Strength coaching by Najah Hatahet.
They comment BUILD. We built it.
Your progressions. Your tiers. Your name.
06 · The app
Najah Strength, screen by screen.
1 · She starts from her ‘no’.
2 · Your three tiers become her plan.
3 · Today’s session, in 38 minutes.
4 · Your cue, under your clip.
5 · Five rungs to her first pull up.
6 · Her gains, in your seven words.
07 · Your turn
Your turn. Climb the last three rungs.
The first pull up. Filmed by you, earned by her.
Then she starts her next ‘no’.
08 · No problem
Every ‘no’, answered.
No room for more? No problem. It’s your coaching, in an app.
No time? No problem. 0 extra filming at launch.
No tech team? No problem. We build, host and grow it.
No budget? No problem. $0 invested.
No spotter? No problem. We carry 100% of the risk.
No rush? No problem. Say GO when you feel it.
You get a monthly income and an asset in your name. 877K followers already trust your method. 6 weeks to the App Store and Google Play. You keep coaching, exactly as today.
09 · The numbers
Sweat, a strength app for women, costs $19.99 a month.
1,000 women at $19.99 = $19,990 a month.
1% of your Instagram, 5,992 women = $119,780 a month.
Orders of magnitude, not promises.
App Store, 16 Oct 2026. Instagram, 18 Oct 2026.
01 · No pull up
No pull up? No problem!
Najah, you turn every ‘no’ into a first rep.
34.3M
views on four reels with this formula.
Instagram, public counts, 18 Oct 2026.
02 · What you have
An app needs three things. You already have them.
- 877K followers on 3 platforms
- 3 tiers in your coaching
- 140 kg deadlift, at 51.5 kg body weight
Your app is already loaded.
Instagram, TikTok, YouTube and her reels, 18 Oct 2026.
03 · What you’re missing
What you’re missing.
Here is what 877K followers ask you for.
Under your reels, women comment BUILD.
13 of 15 comments read: Build.
They’re asking you where to start.
784 reels. 349M views. Free, and scattered.
877K followers. 0 apps in your name.
No results for “Najah”
Comments of 17 Oct. Her reels and both app stores, 18 Oct 2026.
04 · Your method
Your method: every rung unlocks the next.
-
![Najah hanging from the pull up bar, from her reel No pull up? No problem!]()
No pull up?
- Dead hang 15 s
- 10 scapula pulls
- 3 negatives
- Hold 10 s
- 5 band reps
- First pull up
-
![Najah in a plank on the gym floor, from her reel No push up? No problem!]()
No push up?
- Plank 30 s
- 10 elevated
- 1 negative in 6 s
- 5 assisted
- First push up
-
![Najah squatting with the bar on her back, from her reel No mobility? No problem!]()
No mobility?
- Plates under your heels
- Bench behind you
- Safety bars
- Sit like a frog
“heavy weights, timed rest periods and progressive overload”
Najah, caption of 20 Aug 2024.
This is already a programme.
It just lives in your feed.
05 · Built
No results for “Najah”
They comment BUILD. We built it.
Your progressions. Your tiers. Your name.
06 · The app
Najah Strength, screen by screen.
- 1 · She starts from her ‘no’.
- 2 · Your three tiers become her plan.
- 3 · Today’s session, in 38 minutes.
- 4 · Your cue, under your clip.
- 5 · Five rungs to her first pull up.
- 6 · Her gains, in your seven words.
07 · Your turn
Your turn.
Climb the last three rungs.
The first pull up. Filmed by you, earned by her.
Then she starts her next ‘no’.
“so you too can be THAT girl in the gym”
Najah, caption of 4 Dec 2024.
08 · No problem
Every ‘no’, answered.
No room for more?
No problem. It’s your coaching, in an app.
No time?
No problem. 0 extra filming at launch.
No tech team?
No problem. We build, host and grow it.
No budget?
No problem. $0 invested.
No spotter?
No problem. We carry 100% of the risk.
No rush?
No problem. Say GO when you feel it.
- You get a monthly income and an asset in your name.
- 877K followers already trust your method.
- 6 weeks to the App Store and Google Play.
- You keep coaching, exactly as today.
09 · The numbers
- Sweat, a strength app for women, costs $19.99 a month.
- 1,000 women at $19.99 = $19,990 a month.
- 1% of your Instagram, 5,992 women = $119,780 a month.
Orders of magnitude, not promises.
App Store, 16 Oct 2026. Instagram, 18 Oct 2026.
10 · Your first rep
No app?
No problem.
Najah, your first rep is one message.
Jeremy Lasne and Maxime Houel · CreatorMatch